Deezer increases (also) his prices: here is how much you will have to pay | News, bad news, Deezer increases its prices: details
Bad news, Deezer increases its prices: details
Concretely, the premium rate increases by one euro per month, going from 10.99 at 11.99 euros.
Deezer increases (also) his prices: here is how much you will have to pay
Thursday, September 21, 2023, the French streaming service announced an increase in the price of its subscriptions. Deezer becomes more expensive than his competitors like Spotify.
Streaming serves one by one the price of their subscription: Netflix, Spotify and now Deezer.
In a press release published on September 21, 2023, the musical streaming service announced a increase of its prices.
One or two euros more per month to Deezer
Concretely, the premium rate increases by one euro per month, going from 10.99 at 11.99 euros.
The family rate goes from 17.99 euros at 19.99 euros.
France is therefore concerned by this increase, as is the United Kingdom, Spain, Italy and the Netherlands.
It increases when ?
The increase is already effective for those who want to subscribe to a subscription.
Videos: Right now on news
For people already benefiting from a paid offer, prices will increase After October 24, Deezer announcement.
The company justifies its increase to “continue to invest in innovation “.
To support artists and improve the user experience.
Deezer press release
Less than a month ago, the Spotify competitor also informed his subscribers of an increase in his prices. However, it remains cheaper that its French competitor.
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Bad news, Deezer increases its prices: details
The French streaming platform changes its prices now.
Posted on September 22, 2023 at 10:30 a.m
This is sad news for consumers in these times of inflation: the price of subscriptions in Deezer increases today in France, announces the musical streaming platform. This is the second time in less than two years that it has happened.
This decision will hit its customers and future customers head on. It also marks a turning point for the whole music industry, and it could encourage its Spotify and Apple Music rivals to do the same, after increased increases this year.
The detail of Deezer’s new prices
Concretely, the Deezer Premium monthly subscription is now € 11.99 against € 10.99 before. As for the annual offer, it goes from € 98.90 to € 107.99. Same trend for the family subscription that allows six people to use Deezer. It is now marketed at € 19.99/month against € 17.99/month previously (€ 218.99 against € 196.99 over a year). Finally, and this is good news, the student offer remains at the same price: € 5.99 per month.
In a statement released for the occasion, the French streaming service is justified:
Since its creation over 15 years ago, Deezer has always committed to better value the music created by artists. In continuation of this commitment, and in order to continue its investment in innovation intended to fully support artists and to improve the experience of fans, Deezer has decided to adjust its prices.
If this ad probably does not please customers, it should however fully satisfy the big record companies. Last February, Robert Kyncl, Managing Director of Warner Music, estimated that the music prize was undervalued by these actors.
He thus underlined during an exchange with investors: “Since 2011, the Subscription Prize for the standard Netflix service has almost doubled . . . On the other hand, the price of a musical subscription has remained the same since the introduction of streaming more than ten years ago “.
Like video streaming players, large streaming platforms are therefore engaged in a policy of increasing prices aimed at finding the path of profitability. We do not forget for example that Spotify accumulates subscribers and users without managing to make profits.
What you must remember :
- Deezer increases its prices today in France, for the second time in less than two years
- This concerns all formulas with the exception of the student offer
- The musical streaming sector is trying to find the path of profitability