Why and how to create a personalized playlist

Tip n ° 3: Look for artists and unknown pieces
Famous hits will not help you stand out. Customers will not spontaneously associate with you songs they hear everywhere. There are thousands of well -known songs and artists. Connect them to your brand.

Create playlists on the iPhone

In the music app, you can organize music in playlists that you can share with your friends.

Noticed : It is not possible to create playlist with the Apple Music Voice offer. For more information, see the article Use Apple Music Voice of Apple Assistance.

Organize your music by creating playlists

1. To create a playlist, perform one of the following operations:
   • Touch library, playlists, then “new playlist”.
   • Keep your finger on a song, an album or a playlist, touch “Add to a playlist”, then touch “New Playlist”.
   • On the “listening” screen, touch, touch “Add to a playlist”, then touch “New Playlist”.
2. To more easily identify the playlist, enter a name and a description.
3. To give the illustration of your playlist, touch, then take a photo or choose an image in your photo library.
4. To add music to a playlist, touch “add music”, then touch listen, explore, library or research field.
5. Choose or search for music, then touch to add it to the playlist.

Trick : If you want to add songs to your library when adding them to a playlist, go to settings> music, then activate “add pieces”.

Edit a playlist created on the iPhone

Touch the playlist, touch, touch Modify, then perform one of the following operations:

• To add other pieces: Touch “add music”, then choose music. You can also touch an item (a song, an album, a playlist or a video clip), touch “add to a playlist”, then choose a playlist.
• To delete a piece: Touch, then touch delete. When you delete a piece of a playlist, it is not deleted from your library.
• To modify the order of the songs: Slide next to a piece.

The modifications made to your music library are synchronized on all your devices when the “Synchronizing the Library” option is activated in the music settings. If you are not subscribed to Apple Music, the changes will appear in your music library during the following synchronization between your iPhone and your computer.

Put a playlist

1. Tap a playlist, then touch the top right of the screen.
2. Touch “Sort by”, then choose an option: “order of the playlist”, title, artist, album or “release date”.

Delete a playlist

Tap the playlist and hold your finger on it, then touch delete library.

You can also touch the playlist, touch, then touch “delete the library”.

Why and how to create a personalized playlist ?

A moving song recently gave you goosebumps ? It’s the power of music. Why not use this musical energy to consolidate your brand ? Here are some guarantors of a perfect playlist.

What is a playlist ?

A playlist, or reading list, is a predefined list of songs. Event agencies and stores are particularly fond of playlists. They use them to establish a certain regularity in the music they broadcast. What to create the desired atmosphere.

Why a playlist for your business ?

If it is well chosen, music will strengthen your brand or business. How ? The answer below ..

1. Hearing acts directly on feelings. Music spontaneously arouses emotions. She touches people deep in themselves. You therefore weave an emotional link with your customers.
2. Music highlights the identity of your brand. Classical music is perfectly suited to a luxury store. Quick tempos will have more place in a trendy fashion store while meditative sounds will strengthen the feeling of serenity in a nursery. The songs you broadcast help your brand distinguished itself. You work in the loyalty of your customers.
3. Music influences your customers more in depth. More than posters, videos and actions, music can encourage people to buy. They end up feeling good and loving your brand.

How to compose a playlist ?

It is not enough to go fishing your favorite songs on Spotify, Deezer, iTunes or one of the 9 best streaming services for your business.

Advice n ° 1: Select songs in line with your identity and your vision
Return the characteristics of your brand, for example: love, adventure, relaxation, youth, sustainability … Compile the titles that contain these words or convey these values.

Tip n ° 2: Avoid explicit songs
Streaming services expressly indicate the mention “explicit” in the event of a subject to controversy. You can easily ban these pieces from your list.

Tip n ° 3: Look for artists and unknown pieces
Famous hits will not help you stand out. Customers will not spontaneously associate with you songs they hear everywhere. There are thousands of well -known songs and artists. Connect them to your brand.

If you broadcast music in your business or store, you must conclude a contract with the Sabam (the company that manages copyright), even if your songs come from Spotify, Deezer or other. The amount to be paid depends in particular on the type and size of the company. For example, a restaurant of less than 100 m² pays € 436.75 per year. Here you will find the Sabam prices according to the sector and the use.

Can you highlight the spirit of your business using music on your website ?

What a good idea ! Nothing prevents you from sharing Spotify playlists and other professional streaming services on your website. Look for the “Share” button on the streaming site you use. A good way to highlight the atmosphere of your business, including online.

Please note: if you broadcast music from other people on your own site, you will have to pay copyright to Sabam.